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Reducing plastic by going to one convenient large size of Jack N' Jill Kids Natural Strawberry Toothpaste. Four tubes in one. Perfect for enthusiastic brushers or a house full of kids!\u003cbr\u003e \u003cbr\u003eJack N' Jill Natural Toothpaste in Strawberry flavour makes tooth brushing fun for kids, with a delicious Certified Organic Strawberry flavouring. Natural ingredients including 40% Xylitol and Calendula help to soothe gums and fight tooth decay. This Natural Toothpaste is toxin and fluoride free \u0026amp; is suitable from 6 months (when bubs first teeth usually come through) and safe if swallowed. Most young children find mint a bit polarising so that is why this natural \u0026amp; mild flavour will make tooth brushing time that little bit easier for kids (and parents alike!). It is a gel formula that doesn't foam which means your kids can brush their teeth anywhere - even in the car on the way to childcare or school on the morning run! Natural ingredients such as Xylitol and Calendula help to soothe gums and fight tooth decay. The Xylitol content is 40% which is the highest amount available on the market. 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